BMW / GKL × THE i7
Relaunching the BMW luxury platform with an aesthetic brand campaign featuring THE i7.
Relaunching the BMW luxury platform with an aesthetic brand campaign featuring THE i7.
Taking over a small town in France to celebrate a historic comeback.
Launching THE XM with eight audacious, sensory-rich social first episodes.
Enjoy every edge – a 360° campaign that is as audacious and unforgiving as the car it promotes.
Introducing BMW’s luxury segment with a stunt, multiple TVCs, and a range of portraits of creative pioneers.